DALLAS, Texas (AP) -- Achieving a long-s...e powered down.

The chips, called magnetoresistive random-access memory or MRAM, maintain information by relying on magnetic properties rather than an electrical charge. Unlike flash memory, which also can keep data without power, MRAM is fast to read and write bits, and doesn't degrade over time.

Sometimes referred to as "universal" memory, MRAM could displace a number of chips found in every electronic device, from PCs, cell phones, music players and cameras to the computing components of kitchen appliances, cars and airplanes.

"This is the most significant memory introduction in this decade," said Will Strauss, an analyst with research firm Forward Concepts. "This is radically new technology. People have been dabbling in this for years, but nobody has been able to make it in volume."

8)