Introducing Google Analytics.
Sophisticated. Easy. Free.

Google Analytics tells you everything you want to know about how your visitors found you and how they interact with your site. You'll be able to focus your marketing resources on campaigns and initiatives that deliver ROI, and improve your site to convert more visitors.

The search giant launched a free Web analytics service Monday that lets companies see exactly how visitors interact with their Web site and how advertising campaigns are faring. The hosted service relies on technology from San Diego-based Urchin, which Google acquired in March. The Urchin product had formerly been priced at $200 a month.