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#595397 - 15/08/07 06:23 AM Marketing Condos to African Americans
Anonymous
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I am not racist, nothing of that sort. We are a developer selling affordable housing condos in Liberty City in Miami FL. Which is a ghetto. After government grants, the mortgage payment would essentially be less than the average rent. Now, besides the obvious such as billboards, flyers, bus cards, bus shelters, etc etc, how else could we get to our target market? Hopefully I'll get some serious, usable responses out of this as well.

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#595398 - 15/08/07 07:01 AM Re: Marketing Condos to African Americans
Anonymous
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Maybe speak to some local crack dealers and see if they'll hand out fliers. Maybe the local Fried Chicken joint or Waffle House can put up some fliers too.

ok - Racist jokes aside. Have you thought about asking the church for help. One thing alot of Black communities seem to gather around is their church. If you speak to the church and explain what you are doing - Affordable housing for the needy etc. Maybe they can help spread the word, after all - The pastor or whatever is likely to know his community and their needs.

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#595399 - 15/08/07 07:26 AM Re: Marketing Condos to African Americans
Axle Offline
Member

Registered: 18/03/02
Posts: 1229
Loc: Fort Carson, CO
Ads on the back of Newports and malt liquor. [Finger]

Axle
_________________________
My wife - "We haven't even made a payment on it yet and you're scratching it all up!"

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#595400 - 15/08/07 07:51 AM Re: Marketing Condos to African Americans
johnnyx Offline
J
Member

Registered: 18/08/00
Posts: 4659
Loc: Scottsdale, AZ
Get them on an MLS. That's where you get the most exposure.

Not that I would want to show those properties to my buyers though... eek
_________________________
Cheers!,
-John

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#595401 - 15/08/07 08:12 AM Re: Marketing Condos to African Americans
NismoXse02 Offline
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Registered: 11/03/02
Posts: 4411
Loc: The Woodlands, TX
Who are these "African" Americans you speak of? laugh
_________________________
Hoosier by birth, Red Raider by choice... like KNIGHT and day.

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#595402 - 15/08/07 10:39 AM Re: Marketing Condos to African Americans
Big Daddy Chia Offline
Member

Registered: 12/06/01
Posts: 4442
Loc: Austin, TX
Well if its african americans ur trying to market to, I would start with Nigeran Scam artists since they are making so much money. Then For the Kenyans, something along the line of move here and you wont get your genitals mutilated. That would really apeal to Kenyan Women. And for some Egyptians, try free explosives with every condo purchase.
_________________________
Scott "Chia" Holland
"God created man. Sam Colt made them equal"

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