Has anyone heard of this before?

I was in a tire shop last weekend and saw a sign on a BFG AT/KO that was advertising this program with the slogan “If you get stuck we’ll send a truck” Apparently They would come pull you out or fix a flat on or off road for a 24 month period after you bought their tires.

However it appears they ended the program in December…

http://www.bfgoodrichtires.com/bfgapp/news/press_release/06062003A.jsp

Sounds like it was a neat idea.

It came up a few months ago:
http://www.xterraownersclub.com/ubb/ultimatebb.php?ubb=get_topic;f=37;t=001280

I believe that program has ended though, like you mentioned.

BFG has always had this warranty on their "offroad" tires, the A/T and the M/T. It's not a special or anything; it's their warranty for the tire.

But, you have to read the fine print... They'll send a truck ONLY if a tow truck can get to that area. For most instances, when you'd be stuck, you're not going to find a tow truck owner that is going to take his tow truck back to get you!

For most instances yes.......I had a tow truck driver crazy enough to come back the powerline back home and pull me out after a Blazer, Chev 1500 and Chev 2500 couldnt move me . I was about 16 years old driing my dads '88 4Runner. What a rig it was to play around in......it inspired confidence.......which is why I got stuck.........lesson learned!!